Amber Hestla is Lead Investment Strategist behind Profitable Trading's Income Trader, Profit Amplifier and Maximum Income. She specializes in generating income using options strategies that minimize risk by applying skills she learned on military deployments and intelligence training to the markets.
While deployed overseas with the military, Amber learned the importance of analyzing data to forecast what is likely to happen in the future, a skill she now applies to financial markets. Prior to that, Amber studied risk management working undercover. While risk management is no longer a matter of life and death, she believes it is the most important factor in long-term trading success.
And although she makes her living in the markets, she continues to study the markets and trading daily. Her writing has been featured in trading magazines including the Market Technicians Association newsletter, Technical Analysis of Stocks & Commodities and Stocks, Futures and Options in the United States, and Shares, a weekly trading magazine published in the United Kingdom.
Analyst Articles
While value investing and short-term trading seem to be at opposite ends of the investment spectrum, there are ways short-term traders can use long-term value investing principles to profit. Value investors look for cheap stocks and buy in the hope that over… Read More
An options price is determined by a variety of factors, but volatility, the amount an underlying...
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An options price is determined by a variety of factors, but volatility, the amount an underlying stock’s price is expected to move, is one of the most important factors to consider when trading...
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When traders think about Black Swans, they tend to recall the big market declines like the one we lived through in 2008 when a housing market meltdown led to a steep drop in stock prices. Black Swans can also be seen in… Read More
When a company misses earnings or lowers their revenue forecasts, the stock price tends to fall....
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When a company misses earnings or lowers their revenue forecasts, the stock price tends to fall. Some traders invariably “buy the dip,” meaning that they buy after a decline thinking the...
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Traders sometimes overreact to bad news. One of the most common occurrences of this is when a company reports lower-than-expected earnings or guidance, which causes the stock to sell off sharply. If the earnings miss is isolated to that quarter, the sell-off… Read More
Amazon.com (Nasdaq: AMZN) is changing the world, again. The first time this happened, Amazon was changing the retail landscape and demonstrating that success didn’t require brick-and-mortar stores. In the late 1990s, Amazon gained more than 4,500% in less than three years, before peaking at $356 (unadjusted for splits) in December… Read More
With the NFL football season kicking off this week, I took a look at publically traded brewing companies and found that many of them have stocks that seem to be overvalued. Many, but not all…#-ad_banner-# One brewer I came across not… Read More
There has been a break in the news cycle as Europe has been quiet for a few weeks, but that is about to change. The next summit of European leaders is scheduled for mid-October, but politicians are already posturing so there could be market-moving news before then.#-ad_banner-#… Read More
Indicators are used by traders to forecast market moves and many have found success with these tools. I prefer simple chart reading, and one of the simplest ideas on charts is support and resistance. Support appears to keep prices from falling… Read More
Europe is in the news again, although it seems like the continent’s financial turmoil is always in the news. European Central Bank (ECB) President Mario Draghi was quoted in The Wall Street Journal as saying, “It… Read More
